EMA 1 revisado V1

What can you configure in the Email Widget Editor shown below? Note: There are 2 correct answers to this question. The outer HTML elements of recommended items. The content of product catalog fields in Email Recommendations. The layout and currency format of the product recommendation. The template language.

You want to connect your own hosted databases to SAP Emarsys Customer Engagement using Relational Data Service (RDS). Which of the following connection types require a certificate authority (CA)? Note: There are 3 correct answers to this question. Google BigQuery. Amazon Redshift. Snowflake. PostgreSQL. MySQL.

When the frequency cap is activated, which email types count toward the cap?. All email opened will add to the frequency count for each contact. All email types will add to the frequency count for each contact. All email types except transactional will add to the frequency count for each contact. Event-triggered (transactional) will add to the frequency count for each contact.

Some web recommender widgets can be placed on any page in your website. What are some examples of these widgets? Note: There are 2 correct answers to this question. Also-bought widget. Home widget. Last-purchase widget. Personal widget.

What are some of the configurations that are required before you can start sending emails via SAP Emarsys Customer Engagement? Note: There are 2 correct answers to this question. Send Time Optimization. DNS configuration. Deliverability Advisor. Reply Management.

You want to update your contact database. Which of the following options are recommended when it comes to uniquely identifying contacts? Note: There are 3 correct answers to this question. Use date of birth. Use email address. Use first name and last name. Use an external ID. Use an SAP Emarsys Customer Engagement internal ID.

What is one purpose of the link title attribute when adding URLs in the block-based editor?. It displays the link title in the reporting. It creates a call to action (CTA) with this text on it. It enables link tracking. It is a tooltip and appears when the recipient hovers over the link.

What actions can an account owner perform on the Security Settings page? Note: There are 2 correct answers to this question. Define the permitted email domains. Set up IP access control. Deactivate users. Create external events.

You just had a new product range added to your online store and you want to target your VIP clients with a one-off multi-channel promotional program. Which entry node do you use?. Form - registration form. Target segment - segment. Entry from program. Recurring filter - every 1 day(s).

What is the purpose of relational data?. To improve personalization and segmentation. To automate multi-channel marketing programs. To display SAP Emarsys Customer Engagement recommendations. To add new products to SAP Emarsys Customer Engagement.

You are using a general registration form on your website. You want to know how many new subscribers complete the form each day. Where can you find this information?. Smart Insight Data Quality. Top Performing Program widget. Registrations > Per Contacts Source. Database Growth widget.

Which of the following apply to the msrp field in the product data file? Note: There are 3 correct answers to this question. It is the original price of the product. The currency is not included. The comma (,) is always used as the decimal mark. It´s a mandatory field. The mrsp value must be higher than the price for it to appear in the recommendation.

The image below shows the summary page of your mobile app tutorial program. What do the "583 Messages" represent? Note: There are 2 correct answers to this question. It is the number of mobile push messages. It is the number of all messages in the Interactions program, regardless of the channel. It is the number of times the program was started and executed. It is the number of mobile in-app messages.

How does contact duplication work in SAP Emarsys Customer Engagement? Note: There are 2 correct answers to this question. It runs once a day, checking against the full database. Contacts with the same unique identifier are merged automatically on import. Contacts with identical first name and last name are merged automatically. It runs every time a new contact is about to be imported.

You are trying to send a testmail, but the following error message appears: "Unable to launch mailing because some mandatory fields are empty or invalid. Please check all mandatory fields and try again." What could be causing this error? Note: There are 2 correct answers to this question. From (name) and From (email address). Image alternative text. Style settings. Subject line.

What information does the email channel set up form collect? Note: There are 3 correct answers to this question. Website information. Sending volumes. Product information. Email performance. Historic sales information.

Where can you check the average purchase details of a contact? Note: There are 2 correct answers to this question. Content > Predict Dashboard > Data Sources > Live Validator. Search > Search by email address > Edit Contact > Unified Customer Profile. Analytics > Customer Lifecycle > Customer Lifecycle. Contacts > Segments > Edit Segment > Display Contacts > Edit Contact > Unified Customer Profile.

For which platforms does SAP Emarsys Customer Engagement provide a standard connector? Note: There are 2 correct answers to this question. Magento. BigCommerce. Shopify. WooCommerce.

You need to update some existing contacts records using the SAP Emarsys Customer Engagement API. What is the correct method to use?. GET. DELETE. PUT. POST.

Which of the following are supported functionalities within the SAP Emarsys Customer Engagement plug-in for Shopify? Note: There are 2 correct answers to this question. Automated triggering of Shopify e-commerce eventes as external events in SAP Emarsys Customer. Automated installation of the web recommeder template in your webshop. Automated installation of the Web Extendr data collection scripts on your Shopify themes. Automated creation of interacions programs for Shopify events.