EMA 4 Revisado V4

You have just made an API call and received an HTTP 400 response code. What is the specific reason for this?. An internal issue occurred and you should try again. Your API credentials are incorrect. There is an error in the information provided that needs correcting. It indicates the call was successful.

Web Channel displays personalized content on your website. How many domains can use Web Channel?. Two domains are supported. Two domains are supported. One domain is supported. Up to 10 domains are supported.

Which mandatory steps do you need to complete before you can attempt your first API call? Note: There are 2 correct answers to this question. Create an SAP Emarsys Customer Engagement login. Create an API user. Configure authentication. Download the Postman collection.

You receive a call from the marketing team saying they need to make a decision about a campaign to collect new contacts with an SAP Emarsys Customer Engagement form. Is it possible to check the number of new contacts who signed up via an active SAP Emarsys Customer Engagement registration form?. Yes, under Management > Forms Settings. Yes, under Analytics > Registrations > Per Contact Source. No, the Registrations report is not shown in real time. Yes, under the Shopify Customer Registration event in a Tactic.

You are about to create your monthly email report and you want to see revenue results of two different campaigns next to each other. Where can you create this report?. Analytics > Trends > Revenue Analytics. Analytics > Trends > Comparison. Analytics > Trends > Revenue. Analytics > Trends > Trend Reporting.

Which of the following statements apply when importing product data files into SAP Emarsys Customer Engagement? Note: There are 2 correct answers to this question. A pipe ( | ) must be used to separate multiple values in category fields. Redundant white spaces are automatically trimmed unless they are quoted (e.g., 1, 2, 3 is the same as 1,2,3). Values are not case sensitive, for example, the identifiers Women_Dress_100 and women_dress_100 are treated the same. Emarsys does not support uploading product data files over a secure connection with password protection, based on your location.

You are using the SAP Emarsys Customer Engagement API to trigger an external event endpoint. What is missing (pixelated) from the API call below?. Event time. External event name. Campaign name. External event ID.

Which database cannot be used for campaign personalization in SAP Emarsys Customer Engagement?. Amazon Redshift. Microsoft SQL Server. MySQL. Google BigQuery.

You want to import sales data into Smart Insight on a regular basis. What is the recommended frequency?. Real-time. Weekly. Hourly. Daily.

You are setting up a new API call to add a new contact that has opted in, and you want to ensure the system opt-in field is set correctly. What value must you use?. "31" : "True". "1" : "1". "1" : "True". "31" : "1".

You want to prevent a specific coffee brand, "GALLO", from being recommended on your website, although it will still be available to purchase. How can you do this?. Set available to false in product catalog for all products the brand. Use command (['exclude', 'brand', 'is', 'ALL']) on all pages. Use command (['include', 'brand', 'is', 'GALLO']) when requesting recommendations on coffee product. Use command (['exclude', 'brand', 'is', 'GALLO']) when requesting recommendations on coffee products.

You want to build a comma-separated values (CSV) file and import it into SAP Emarsys Customer Engagement. Which of the following rules apply? Note: There are 2 correct answers to this question. Do not use field values longer than 32 KB. Always use UTF-8 encoding. Do not use more than 128 columns. When a field does not have a value, leave it empty.

A test user received an email with a form to confirm a premium newsletter subscription. The content of the opt-in invitation has a typo: "Yes, I WULD like to receive emails about new products and special promotions." Where can you correct this?. Management > Form Settings > Opt-in invitation and interests. Channels > Email campaigns. My profile > Form default language. Management > Form settings > General format.

You want to create a segment of low spenders for a lifecycle program. Where can you see a visual breakdown of buyer status and create the segment?. Analytics > Customer Lifecycle. Analytics > Revenue Analytics. Contacts > Combined Segments. Management > Smart Insight Settings.

You want to create a new Lookalike Audience for Facebook in CRM Ads, but a status error message appears saying "Too few contacts". How is this possible? Note: There are 2 correct answers to this question. The audience is updated on a daily basis only. The audience was archived. The network audience was created but there are not enough contacts. The network audience was created but the transfer of the contacts failed.

You want to filter all contacts who made their last purchase on Black Friday. Which filter is correct?. Days since last engagement. Spent in the last 24 months. Order(s) made X days ago. Days since last purchase.

In January you will want to target contacts who signed up in store during the festive holidays, so you want to segment by the registration source and the registration date. What field types do you need to create? Note: There are 2 correct answers to this question. Date. Single choice. URL field. Multi choice.

Which of the following describe Automation Center programs and Interactions programs? Note: There are 2 correct answers to this question. The only difference is that Interactions programs have different entry points. Interactions programs can be used for campaigns that should be sent in real time as a reaction to customer activities. Automation Center programs always ignore the opt-in status. Automation programs can be used for automated multiple-step, multi-channel programs for one- off or recurring lifecycle campaigns.

In your test campaign, only 50% of push messages are delivered. The error message states "Invalid push token". What do you do?. Add iOS and Android platform-specific values for your messages. Check your segmentation criteria and only include push-enabled users. Create a silent push message. Check the SDK version in your app.

You are connecting your Magento shop with SAP Emarsys Customer Engagement using the Magento 2 plug-in. Which of the following scenarios are valid? Note: There are 2 correct answers to this question. Multiple Magento Stores into one SAP Emarsys Customer Engagement Account. Single Magento Store into mutiple SAP Emarsys Customer Engagement Accounts. Multiple Magento websites into one SAP Emarsys Customer Engagement Account. Single Magento Store into one SAP Emarsys Customer Engagement Accounts.

What does the CRM Ads - Remove from Audience node do in the Automation Center?. It finishes the program early. It removes any contacts with invalid email addresses from the program. It adds contacts to another program. It removes the contact from the audience so that they don. It removes the contact from the audience so that they don't see the campaigns.

How are List-unsubscribes generated?. A recipient opts out by using the Unsubscribe link in the email header. A recipient opts out by using the List-unsubscribe button at the top of the email client. A recipient opts out by using the Unsubscribe link in the email footer. A recipient changes his or her newsletter information in the account profile.